Mobile Markets: A Smartphone Inc. Game

2021 · Industry / Manufacturing

Mobile Markets: A Smartphone Inc. Game

Players take the role of CEOs of multinational consumer electronics firms vying for global smartphone market share. Each round, players plan research, marketing, production, and sales actions to develop technologies, target customer segments, and fulfill demand across different regions. The game emphasizes strategic planning and interaction: timing research, allocating production capacity, and launching campaigns affect market positions and revenues. Newer mechanisms increase complexity compared with earlier entries in the series, rewarding long-term strategy and tactical responses to rivals’ moves.

Players
1–4 best 2
Playing time
40–80 min
Age
14+
Complexity
2.8 / 5
8.5 on Ludoyafrom $28.99EconomicSolo / Solitaire GameOpen DraftingAction Queue

About the game

On Ludoya's tables

Full stats in Ludoya
10
Plays logged
18
Players
1h 23m
Average play
18
In collections
7
On wishlists

8.5/10

from 2 Ludoya reviews

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Game facts (players, playing time, age, credits) from BoardGameGeek.